If authenticity were a high school girl, she’d be voted head girl and prom queen all in the same year. Not bad if you’re into that sort of thing.
In 2018, the word authentic was googled more than most other words. It’s super popular. According to Google Trends it has been this way for years.
The word authentic is consistently in the top percentile of searches compared to all other words that are Googled. (Granted, many of these have to do with a dining experience, for example Where can I get authentic Mexican food? ) Nevertheless, authentic is still a favorite inquiry.
WHY IS AUTHENTICITY SO POPULAR?
I believe authenticity is popular because we live in an increasingly fake world, with countless opportunities to craft the food we grow, the fabrics we wear, and the bodies we were given into artificial perfection.… Read the rest